Interchange.
Agentic advertising at enterprise-grade scale.
Every agent in advertising meets on the Interchange. Your brand and standards operate as one wherever you need to be: every market, campaign, and surface.
A new approach to advertising, built with the brands shaping what's next.
Advertising is moving from platforms to agents. The Interchange is where every kind of agent — buyer, seller, creative, strategy, governance — works together through AdCP to deliver advertising worthy of the brands behind it.
Agentic advertising, your way.
The Interchange works however you work: in your preferred LLM, with your first-party assets, and alongside your agency partnerships. Connect in to see immediate results, and to start building a competitive advantage that compounds with every campaign.
Claude
Connect to Claude Desktop or Claude.ai.
- 1. Add the Scope3 Interchange connector in Claude settings
- 2. Authorize with your Scope3 account
- 3. Say "Launch my first campaign"
Ask about Interchange capability
Show up exactly as intended.
Input your brief and your buying agent discovers surfaces, negotiates with seller agents, and allocates investment based on strategic fit. Your objectives and standards travel fully intact across the Interchange, meaning your strategy and creative land exactly as planned.
We're launching an athleisure brand in the US this Fall with a $3M budget. Goal is to drive awareness and purchase consideration among runners, gym-goers, and weekend warriors. Where should we run?
Found 847 matching products across 34 seller agents. Here's a strong fit to start —
Premium CTV · Pre-Roll 30s
$25 CPMLive sports & lifestyle programming · unskippable
Strong match for briefWhy this works
Reaches active lifestyle audiences in lean-back moments — high attention, low clutter. Live sports adjacency indexes 2.4× above category for runners and gym-goers. Unskippable format drives both brand recall and purchase intent in a single placement.
+846 products available · sorted by brief alignment
Win on every surface imaginable.
Deliver impact across social, CTV, audio, AI chat, and non-biddable supply, and be ready to buy on surfaces that don't exist yet. Your agent intelligently allocates budget at the portfolio level to achieve your marketing goals.
Thanks, can you build me a recommended allocation based on the ad products I've selected?
Here's how I'd spread the $3M to maximise awareness and purchase consideration across surfaces —
Products
115
Sales Agents
24
Avg CPM
$15.86
CTV
Pre-roll · Mid-roll
Meta
Reels · Carousel
Audio
Host-read · Dynamic
AI Chat
Sponsored answers
Snap
Dynamic Product Ads
OOH
Digital · Programmatic
Scale confidently, with full control.
Your agents operate within the boundaries you set with human approval where it makes sense, so you stay in control at every step. Consolidated billing, invoicing, and contracting mean you can scale across markets and partners without the operational headache.
What's pacing look like?
Here's your daily delivery report for Day 18 of 42.
Pacing
94%
On track
Spent to date
$1.21M
of $3M
Impressions
76.3M
+6% vs plan
CTV is outperforming OLV by 2.1× on completed view rate. Based on current trajectory and your goal upper-funnel awareness, your agent recommends a budget shift for the remainder of the flight.
Agent recommendation
Shift $100K from OLV to CTV to capitalise on stronger performance and drive incremental reach before the flight ends.
Do you approve this update, or would you like to edit before it executes?
Why brands choose Scope3.
The brands building the future are building with us.
Leading global brands are building their agentic advertising strategies and discipline on the Interchange. They've chosen to be ahead of the curve.
We know what it takes to build at enterprise scale.
Our founders pioneered programmatic advertising and have decades-long experience building ad tech. We know how advertising systems operate, where they break, and what it takes to meet the demands of the world's largest brands.
We're committed to helping the category and community thrive.
Scope3 is a founding member of AgenticAdvertising.org, the industry's open standards body for agentic advertising. We co-developed AdCP alongside brands, agencies, and publishers.
For brands & agencies
Interchange.
A new approach to advertising, built with the brands shaping what's next.
For sellers
Storefronts.
Open an agentic storefront. Earn on every brand brief.
The club
Coming soon.
A circle of brands and partners building what comes next, together.
Interchange: agentic advertising at enterprise-grade scale.